This industry provides childcare that is focused on education and development, primarily for children under the age of six. There are many opportunities to own a business that supports children and their families. From retail stores to entertainment to services, there are numerous options for business owners who want to serve children.
This lucrative market segment is an excellent choice for people who love kids, know what children like, or simply want to serve an extremely active market segment. Parents and grandparents have enormous buying power, and they’re willing to spend on their little ones. When you own a franchise that serves children, you’ll see numerous benefits.
With a business that serves children, your customer base includes both new and returning clients. Services and retail for children are in constant demand. And you have numerous options in selecting a franchise type. Retail stores that serve children include clothing, toys, educational products, and more. Services for children include educational services, childcare, and entertainment.
Benefits of owning a franchise for children include:
- Word-of-mouth advertising: When parents find a business they like, they’ll share their experiences with their friends and social groups.
- An ever-present demand: Kids are constantly growing physically and mentally, so they always need consumer goods and specialized care. Families who patronize your business will return, and there will always be young families who want your services.
- The joy of serving young customers: Children bring with them unique energy and curiosity. They’re fun to be around, and working with them can be rewarding in many ways.
Why is fitness franchising so popular? Here’s what market research firm IBISWorld has to say:
The Child Education and Developmental Center Franchises industry has posted strong growth over the past decade. An increasing body of research supporting the benefits of early childhood education has fostered a rising parental interest in education-based childcare. Industry franchises provide center-based childcare primarily for children under the age of six, typically with a focus on promoting mathematics, literacy and language-based skills. Increasing interest in early education combined with strong marketing has led the industry to outperform the wider Day Care industry (IBISWorld report 62441) over the past five years. Over the five years to 2018, industry revenue is expected to grow at an annualized rate of 3.7% to reach $2.7 billion.
Source: IBIS World Industry report 2018